As we sipped our sissy Creature Comforts Athenas, daintily, with our pinkies extended, engaging in a Foucauldian discourse about Missy Elliott and dancing sharks, the Super Bowl ad that most drew our utterly ineffectual ire wasn't that M. Night Shyamalan-style Nationwide disaster, but this little reactionary appeal from Budweiser. 

Want a beer that’s brewed the hard way? Watch our Super Bowl commercial. #ThisBudsForYou #SB49 https://t.co/ucwdiBqL2B

— Budweiser (@Budweiser) February 2, 2015

Yikes that Budweiser ad just called me a pussy and slammed me into the wall as it walked by

— Gabe Vodicka (@flagpolemusic) February 2, 2015

The King of Bland, Overpriced Adjunct Lagers was taking on craft breweries directly. Athens' Terrapin Beer Co. to the rescue!

We might not have a cute commercial about puppies, but we've got some pretty good beer! #craftbeer #bestbuds #beer #GAbeer

— Terrapin Beer Co. (@TerrapinBeerCo) February 2, 2015

We fuss over our beer, so you don't have to. But you can if you want, because it's your beer too. #brewedwithcare #craftbeer #drinkcraftbeer

— Terrapin Beer Co. (@TerrapinBeerCo) February 2, 2015

In a testament to the power of corporate #branding and America's terrible taste in almost everything, Budweiser's ad got more than 1,100 favorites. Terrapin's tweet about it got 117. But, as in politics, you know you're winning when the other guy goes negative.

Oh, and for the record, AB InBev—the international conglomerate that makes Budweiser—also owns Shock Top, which does not offer a "pumpkin peach ale," but does sell a pumpkin beer, a raspberry beer, an apple beer, a banana beer and a lemonade shandy.

UPDATE: This just in from Creature Comforts. #shotsfired

Don't mind us, busy fussing over our beer at the weekly tasting panel. Our beer is brewed… http://t.co/LYtihK4ZRr

— Creature Comforts (@creaturebeer) February 2, 2015