If you were convinced, as was I, that Dodd Ferrelle and S.N.I.P.A.'s "Go Dawgs (Sic 'Em Woof Woof Woof)" represented the glorious pinnacle of UGA-football-anthem inanity, it's time to readjust your worldview.

In the words of a Facebook friend, the just-released "Dawg Bite," a collaboration between head football coach Mark Richt's songwriter son David and local country-rap hanger-on Colt Ford, "is the Goatse of NCAA Football-related music videos—it can't be unseen. You've been warned."

USA Today (which calls Colt Ford "Cliff Floyd" for some reason but whatever who cares), says it's "the worst music video you will ever see." I'm not here to argue.

Buy the single on iTuhahaha.

UPDATE: Ouch. Even Coach Dad is embarrased by the video:

“Did everybody see that?” Richt asked. “That was pretty bad. It’s amazing what you’ll do for your children. …A lot of former players gave me heck about it but a couple of recruits thought it was kind of neat that the head coach would do something like that so it wasn’t all bad.”